When I was in college a trend quickly spread across the U.S. in support of breast cancer awareness. This awareness came in the form of a rubber bracelet stating “I <3 Boobies”... not too soon afterwards you started to see all sorts of “I <3” bracelets passed around. “I heart football... I heart dance... I heart... you get it.”

Well... I had an idea for my own bracelet. Why should we have to limit what we “love” to only one thing? Why not give someone the ability to fill in a blank with a sharpie rather than buying a specific bracelet for every other thing the love? That’s what I did. I designed a custom bracelet with a giant blank that could be filled in with anything in the world.

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