Working for HEXBUG® I was given the opportunity to design graphics for the point of sale shelving unit currently used in the Toys R Us® Store in New York on Times Square.

This unit was pre-existing, we simply dressed the unit with our HEXBUG® branding and our industrial design and fabrication team designed giant versions of our popular HEXBUG® toys to suspend from the ceiling. I have been to visit the New York Toys R Us® various times and it is still cool to see something you've worked on in such an amazing and well-known store!

Other Contributors: HEXBUG® Design Team

HEXBUG® is a registered trademark of Innovation First, Inc. ©Copyright 2014. All rights reserved.